Did you know.....

>Every month, if you receive and complete a profiling survey, as announced in our August NewsFlash, you will receive an additional entry into a contest for one of 10 cash prizes of $100!
>When you reach 50 Survey Dollars, you can now redeem through Paylution for a bank deposit or a virtual prepaid Visa card.

We would like to say a big “thank you” to all of our members for sharing your opinions with us. We thought you would be interested to know that in November alone, almost $43,500 in Survey Dollars was redeemed by our members! Don’t forget to redeem your points once you reach 50 Survey Dollars!

09.30.14 Among eligible voters, federal Liberal support passes Conservative backing; parties tied among likely voters

Support for the Liberal Party of Canada increased slightly over the summer and is now tied for support with the Conservative Party of Canada (CPC) among likely voters, according to the latest monthly poll from Angus Reid Global (ARG) measuring support for Canadian political parties.

09.25.14 Two-thirds of Canadians support some involvement in American-led action against ISIS

Two-in-three Canadians support some form of involvement in the American-led coalition’s military fight against ISIS – but are split on what that involvement should be.

Earn Survey Dollars from completing surveys! You can start redeeming once your account reaches a balance of 50 Survey Dollars - the equivalent of 4,000 Aeroplan Miles or $50 CAD!
Every month we give away prizes to our members to thank them for their participation in the forum.


About the Angus Reid Forum

  • What is the Angus Reid Forum?
    Angus Reid Forum is Canada's leading on-line market research panel, which was launched in 2006 by Angus Reid Strategies (now Vision Critical) to give Canadians the opportunity to voice their opinions on a variety of topics and issues.

    By joining the panel you become eligible to receive invitations to surveys on topics ranging from politics to consumer goods. Your answers will help shape the future of Canada. As a thank you for sharing your opinions with us, you will receive Survey Dollars for the surveys you complete as well as receive monthly newsletters containing survey results.

    Once you join the panel, you will receive invitations to surveys that are applicable to you based on how you answer our Member Survey. You have full control over how much or how little you participate since you decide which surveys you complete.


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  • What is Vision Critical?
    Vision Critical is a North American leader in the use of the Internet and rich media technology to collect high quality, in depth data for market research and public consultation.

    Our team of research specialists covers the full range of marketing and public affairs issues including advertising effectiveness, corporate image assessment, new product evaluation and public opinion trends.

    We match the world’s most advanced technology with the sharpest minds in the industry to produce research that transforms information into inspiration.


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  • Who is Angus Reid?
    Angus Reid is a leader in the market research industry with a career spanning over three decades. From 1979 to 2001, he was founder and CEO of the Angus Reid Group. Under his direction, the company grew into one of the largest research enterprises in North America. It was sold to Ipsos SA in 2000. In 2004 Angus joined Vision Critical, a pioneer in online research solutions, where he serves as CEO. He currently serves as CEO of Vision Critical.


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  • Who is on the Angus Reid Forum?
    Members of the forum reside in Canada and have agreed to share their opinions on current Canadian issues from public policies to consumer products. We welcome new members from all across Canada.


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  • Who uses the results of Angus Reid Forum surveys? What are the results used for?
    Vision Critical is commissioned to design and oversee research to help our clients learn more about the values, attitudes, tastes and preferences of consumers and citizens. Our clients come from the private and public sectors including the media, government bodies, not-for-profit groups, and private companies.

    The research we conduct on Angus Reid Forum is used by many of these organizations to inform their decision-making, whether to develop policies, create a new product to meet the needs of the consumer, or shed light on the attitudes of the country as a whole to major issues of the day.


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  • What are the benefits of being a member of the Angus Reid Forum?
    Your views will influence decision-makers whether they are developing public policy or moulding new products and services. Your voice will be heard in the media as they report on the changing values and preferences of the Canadian public.

    Not only will you be privy to information about emerging trends and products before they are released, we will feed back to you results of the research through our newsletters and other communication vehicles.

    Moreover, as a ‘thank you’ for each survey that you take, you will be rewarded with Survey Dollars or entry into sweepstakes draws to win gift certificates, products, or cash. Once you reach 50 Surveys Dollars, you’ll be able to redeem for 4,000 Aeroplan miles, an Amazon gift e-card, or by Paylution where you can redeem for a bank deposit or a virtual prepaid VISA card.


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  • Where can I find the results of Angus Reid surveys?
    It’s important to us that you get the chance to discover what other Canadians are thinking, and how the results from the surveys you take part in are used. Each month we’ll provide links to some of the month’s top stories in our NewsFlash newsletter. You can find past NewsFlash editions by logging into the panel portal at http://www.angusreidforum.com/.

    But you don’t have to wait for our Newsletters to see results! - You can find out about the results of Vision Critical research in our press releases available by clicking here.

    To read a more in-depth report of our political polling, visit the Angus Reid Global Monitor which reviews research on current affairs worldwide.


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  • How do I join the Angus Reid Forum?
    To become an Angus Reid Forum member, click on the "Join" button at http://www.angusreidforum.com/ and complete the short Member Survey.


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About My Membership


  • So how does it work?
    To join the panel you will be asked to complete a short Member Survey and then confirm your membership through an email.

    Once you are a member, you will be invited to surveys by email. Each survey invitation will contain a unique link which you click on, or paste into your browser’s address bar, to access the survey.

    Each invitation will state how many Survey Dollars are available if you qualify and complete the survey by the date specified. Survey Dollars earned by completing surveys will be added to your account once the survey is closed.

    You can log into the panel portal at any time: http://www.angusreidforum.com/ to check your Survey Dollars balance. Once you reach 50 Survey Dollars you will be able to redeem for 4,000 Aeroplan miles, an Amazon gift card or by Paylution, where you can redeem for a bank deposit or a virtual prepaid VISA card.


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  • What are the requirements to join the Angus Reid Forum Panel?
    Angus Reid Forum members must be willing to be part of an online research panel composed of other individuals like you, who are interested in influencing the future of Canada.
    You must also be:
    • A resident of Canada
    • 18 years of age or older
    • Not working in market research or related industries
    We also require that our members take part in at least one survey per quarter (three months).


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  • Can I refer family or friends to join the Angus Reid Forum Panel?
    Yes, you can! We offer Angus Reid Forum members the opportunity to refer friends and family to join our community. Keep an eye out for the Refer-A-Friend campaign in your email every few months, and the opportunity to share the Angus Reid Forum on Facebook and Twitter at the end of surveys, in the NewsFlash and on the portal. You will earn Survey Dollars for each referal who signs up, qualifies and confirms their membership. Please note, you will need to use the Refer-A-Friend links that we provide in order to be credited Survey Dollars for your referrals. Survey Dollars may take up to 8 weeks to be deposited in your account.  

    Also note, we do ask that to participate in the Refer-a-Friend campaign, and to ensure compliance with anti-spam laws, be sure to only send emails to people who you have a “personal relationship” or “family relationship” with. These terms have specific definitions under Canada’s Anti-Spam Legislation (“CASL”) and in either case you and the person you are sending to must have direct, voluntary, two-way communications so that it would be reasonable to conclude you have a personal relationship (i.e. having a person as a Facebook “friend” or Twitter “follower” may not be a “personal relationship” if you do not have direct, voluntary, two-way communications with that person). For more, please see the full definitions in the CASL regulations here.


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  • What information is required to become a panel member?
    A brief member profile is the only information required for joining the panel. Your member profile will include basic contact information as well as the data we need to build up a picture about you, and to make sure we have a broad spread of the Canadian population on our panel e.g. gender, household income and education.

    Panellists who wish to participate in other programs such as focus groups or other special research activities may be asked to provide additional information.


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  • What will the profile information you collect from me be used for?
    There are a number of reasons why Angus Reid Forum asks you to complete a profile when you join the panel.

    Firstly, it allows us to invite you to surveys that are relevant to you – for example, based on where you live, your age, your interests, etc. Secondly, it provides us with the information we need to aggregate our research results for analysis purposes, for example by male and female respondents, without having to ask you these same questions in every survey. The contact information you provide also allows us to contact you should you be the lucky winner of a prize draw.

    All personal data we collect, and all answers you provide to our surveys, remain fully confidential. Our research clients receive results in aggregate form (i.e. 30% people thought X). Your personal details are never passed on to the client. You will never receive spam as a result of being part of the Angus Reid Forum.


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  • Will my profile information be sold to other companies?
    No. Your personal details will never be sold or distributed to third parties. All personal data we collect in your profile, and in the answers you provide to our surveys, remain strictly confidential and your privacy is guaranteed. Your personal details will never be sold, exchanged, or distributed to any other party without your express acknowledgement. See our Privacy Policy for full details.


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  • Can I update my profile?
    To change your password, email address, or update your profile information, please login to the panel portal at http://www.angusreidforum.com/. In the top right hand corner of the page, click on a link marked ‘Update’ or, on the left hand side of the page is a button called "Update My Profile". Click this button. This will take you to a page where you can make your changes.


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  • How many surveys will I be asked to complete?
    We encourage you to take part in all the surveys to which you are invited. However your participation in surveys is completely voluntary.

    Typically you will be invited to between 1 and 4 surveys each month.

    In order to be considered an active member of the Angus Reid Forum Panel we ask that you participate in at least one survey per quarter (three months).

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  • How long will I remain on the panel?
    You may remain on the panel as long as you choose to (subject to the minimum activity levels mentioned above).


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  • What are Survey Dollars and how do I redeem them?
    You may redeem the amount earned from completing surveys when your personal account reaches a balance of 50 Survey Dollars – the equivalent of $50 CAD.
    You can view your accumulated Survey Dollars online by visiting the Angus Reid Forum Members page. All Survey Dollars must be redeemed online. To redeem Survey Dollars click on “Redeem Survey Dollars Now” button on the Members page. As a Member you may redeem your points in one of the following ways:


    • for 4,000 Aeroplan miles; or
    • for an Amazon gift e-card; or
    • by creating a Paylution account, where you can redeem for a bank deposit, a virtual prepaid VISA card or other options offered by Pay Incentives (such options are subject to change).


    Our redemption process is much like other points programs where you have to collect a certain amount before you can redeem. We have set the minimum redemption value at 50 Survey Dollars in order to minimize the money spent on administration fees and therefore maximize the money we pay to you, our Members.

    You can view your current Survey Dollars balance online by visiting the Member Page of the Angus Reid Forum site (www.angusreidforum.com). Survey Dollars must be redeemed online and can only be redeemed in increments of $50 each time.


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  • Is there a discussion forum that I can join?
    The Angus Reid Forum has a Facebook page meant to facilitate a community for Canadians to discuss current events and issues, and share content or material that is thought-provoking, interesting or fun. We welcome you to join the discussions here!
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    About the surveys

  • How do I complete a survey?
    You will be invited to surveys by email. Each survey invitation email will contain a unique link which you can click on, or paste into your browser’s address bar, to access the survey.

    Once you reach the survey, simply click to provide the answers to the question on each page. Once you complete the survey, your survey dollars will be added to your account.

    You can also access links to active surveys by logging in to your Member Page. To visit this page, go to http://www.angusreidforum.com/ and enter your login and password.


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  • How long do surveys remain open for?
    We always try to provide as long as we can for members to answer our surveys, and the email will state if there is a specified close date for the survey

    However sometimes we need to obtain your views quickly. Please see below for the FAQ on this.


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  • Why are some surveys only open for a short time?
    We always try to provide as long as we can for members to answer our surveys. However sometimes we need to gather people’s opinions quite quickly – For example, when we are asking about a current issue where events may change quickly, or sometimes when our clients need to get a speedy ‘snapshot’ of public opinion.

    We will always try to state in our email invitation when a survey will only be open for a short period so that you know to respond quickly, and where we do specify a study closure date we will not close the survey before the given date.


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  • Why do you ask specific questions about me (e.g. employment status, education)?
    The information we gather, including questions about your employment status, education, income, ethnicity and race, helps us make sure we have a broad spread of the Canadian population on our panel. It also helps us to select you for studies that match your profile.

    All information provided by panel members is kept strictly confidential and used only for legitimate research purposes. Some of the information we collect also allows us to analyze results by subgroups. Where possible, we may sometimes provide an option to select “prefer not to say”.

    To ensure your total privacy, your answers are grouped together with other members who completed the same survey and the results are only viewed in aggregate, so we never look at personal results or information.

    You may refer to our Privacy Policy here for full details: Privacy Policy


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  • Will I be able to select the types of surveys in which I participate?
    Yes. In the member profile, when you tell us about yourself, your lifestyle and your interests, we will use that information to send you surveys that suit your preferences.


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  • What are Partner Surveys?
    From time to time, Angus Reid Forum members are invited to participate in surveys conducted by one of our ‘Trusted Partners’ – a client who we’ve established a trusted working relationship with. Angus Reid Forum members may be selected for these partner surveys based on meeting the criteria required for the survey. Our members are then directed to a separate site to complete the partner survey. Once completed, members will be redirected back to the Angus Reid Forum with the opportunity to provide feedback and comments. Trusted partners only gets access to the survey responses and basic demographic information such as age & gender. They do not get any information about the survey participants – no names, no email address or any other personally identifiable information is passed to the partner. They simply get your survey responses.


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  • Can I get invited to surveys more often, or surveys which pay more?
    The types of surveys and how many you receive depends on research requirements and how these fit with what we know about you. There is also an element of random selection in determining who receives the survey. Our goal is to only send you surveys that are relevant to you.

    As we run more and more research, you should see the number of surveys you are invited to increase.


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  • How do you decide what to pay for each survey?
    We try to ensure that the amount we pay for each survey is appropriate given factors such as survey length or complexity.
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  • What do I do if a question does not load properly or the "Next" button does not respond?
    While completing the survey, if you find that a question is not fully loaded or the ‘Next’ button is not responding, please try the following: a) click the refresh button on your browser. In most cases, this will load the question properly. b) Ensure Adobe Flash is installed or up to date and working. This survey relies on Adobe Flash to display some questions. To ensure your browser is working correctly with Flash, go to the link and follow the instructions on the page - http://www.adobe.com/software/flash/about/


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  • Sometimes, I get asked questions that I have already answered in previous surveys. Why?
    Since the surveys are randomly chosen, when you do not qualify for the initial survey, we need to ensure you qualify for the next survey. Your participation is completely voluntary and you can opt-out at any time.

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  • Are the Survey Dollar amounts the same for every survey I qualify and complete?
    No. Survey Dollars are specific to each survey you complete so 'Survey 1' might be worth 2 Survey Dollars, 'Survey 2' could be for 0.50 Survey Dollars and 'Survey 3' may be a sweepstakes draw only.

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  • Sometimes I can't re-access my survey. Why not?
    Since we are still working out the kinks with this new feature, you may experience some issues with re-accessing your surveys. Please let the Support Team know so we can fix the error. Remember to include the Survey Code from the initial survey invite in your inquiry (usually begins with three letters). The good news is that we are aware of this and are working hard to minimize the inconvenience. Always check your 'Participation History' in your Member Portal at www.angusreidforum.com to see which studies are still 'Active' and which ones are 'Closed'.

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  • I have noticed sometimes that I complete a survey and go randomly to the portal at www.angusreidforum.com with no explanation. What is happening?
    This happens when a survey is closed or the quota has been reached. We are working diligently to fix this so that the proper message is displayed for you, to let you know why you do not qualify for these surveys.

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    About Mobile Surveys

  • Which mobile phones support Mobile Surveys?>
    For now, we are focused on the most popular smartphones with “touch” based interfaces:

    • iPhone 3 and 4
    • Android 2.2 and up
    • Blackberry touch phones such as the Torch (OS 6 and higher). Curves, Bolds or other non-touch based Blackberries will be supported in a future release.


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  • Will I be able to view Mobile Surveys on my tablet computer?
    If your tablet has Flash installed, you will see the mobile survey.


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  • Can I take a survey without downloading a mobile app?
    Absolutely! We use mobile web technology such as HTML5. We did this in order to make it as easy as possible for you to participate in surveys using your mobile phone without downloading a survey app.


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  • How will I know if a survey is a Mobile Survey?
    At the beginning of each survey invite, we will let you know!


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  • What happens if I start the survey on my smartphone, then decide to complete it on my desktop (or visa versa)?
    You will see the mobile version while using your smartphone device. If you decide to complete it on your desktop, you will resume the survey where you left off, and the display will be what you’re used to on your desktop. The system automatically detects the device being used, so the version of survey displayed is based on device detected.


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  • What should I do if I experience a problem with a Mobile Survey?
    Please contact your Support Team at http://www.angusreidforum.com/help right away if you discover a problem. This information is critical to helping us ensure we give you the best survey experience.


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    Other membership & technical issues

  • I am not receiving any survey invitations – why is this?
    After a survey is launched you will receive an email invitation with instructions on accessing the survey. So if you are not receiving any invitations it may be worth checking that they are not being diverted into your ‘spam’ email folder. To ensure this does not happen, please add support@angusreidforum.com to your ‘safe list’.

    All live surveys to which you are invited are also available in the member portal: login at http://www.angusreidforum.com/ and look under the “Open Studies” heading.


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  • I logged into the Member Page, but there are no open studies.
    When there are active surveys for you to participate in you will be contacted by email. A listing of all active surveys that you have been invited to complete is also available on the Member Page under the header “Open Studies”. If there are no surveys there, this is because you have already completed them and there are no active surveys currently available.


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  • I received an invitation, but when I click on the link all I can see is the Angus Reid Forum header.
    You may need to update to the latest version of Flash player. Even though you may already have the plug-in on your computer, it is recommended to keep the player up to date to improve performance and stability. You can download them by clicking on the appropriate link below:

    For PCs:

    For MACs:

    Also, please note that these pages may take longer to load than a standard static page if you are on a dial-up connection.


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  • I’ve forgotten my password
    If you cannot remember your password, simply enter your email address in the member login box at http://www.angusreidforum.com/ and click on the “Reset my password?” button. This will automate an email to be sent to you with a link.

    Click on the link and enter your new password twice. Please enter an alpha-numeric password between 6 and 12 characters including at least one number. Once confirmed, you can login to the Member Portal immediately. When logging in, make sure you don’t enter any unnecessary spaces before or after your e-mail address or password as the system reads blank spaces as extra characters. The password is also case sensitive. To change your login information, click on 'Update my Profile' in the left hand menu.

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  • How do I unsubscribe?
    You can click on the unsubscribe link added to the bottom of all communications link sent to you by the Angus Reid Forum or send us an email to support@angusreidforum.com.
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