Terms and Conditions

The Angus Reid Forum is managed and maintained by Angus Reid Forum Inc. The Angus Reid Forum has contracted Toluna Inc. to create and facilitate the angusreidforum.com site.

Registration & Eligibility

To join the Angus Reid Forum, you must be at least 18 years of age and currently residing in Canada. You must first register with a user name and password on the website www.angusreidforum.com, complete a short profiling survey and subsequently, confirm your email address.

At any time, you may update your email address and/or other registration information by logging into your account on angusreidforum.com.

You may not register multiple times to the panel with different accounts – only one account per member. You may not use a false or misleading name, address or email address to activate or use an account or provide any false or misleading information.

The panel member is the only individual authorized to use his/her account. Any use of the account by individuals other than the panelist is considered unauthorized use and may be grounds for termination and forfeit of points.

Angus Reid Forum and/or Toluna Inc. reserves the right to suspend or terminate panel membership if a panelist violates these rules or any other rules of panel membership.

Rewards: Points & Sweepstakes

The surveys you can expect to receive will be comprised of a combination of short "fun" surveys, and longer "paid" surveys.

The Angus Reid Forum will reward panelists for completing surveys in the following ways:

  1. The longer, "paid" surveys you are invited to and complete will earn you points equivalent to dollars. All active members will obtain a points account in which they will be eligible to earn points from completing some of the surveys they are invited to participate in. Each time you complete a longer "paid" survey your account will be updated and credited. The number of points received for each survey may vary between the equivalent of $0 and $5, and will be announced prior to each survey.

When your account reaches points equivalent to a minimum balance of $25, you can redeem your points (in $25 increments) through the angusreidforum.com website; your account will be debited and a gift card will be e-mailed to you in that amount. Redeeming points in amounts less than $25 is not permitted.

Points never expire as long as you continue to be an active member of the angusreidforum.com panel and as long as the points program remains in effect. However, if you unsubscribe from angusreidforum.com or if your membership is terminated, your points account will be closed and all points will be forfeited.

You are responsible for ensuring that your account balance is accurate and we will not be held liable for any errors or omissions concerning points balances. In the event of an error, we reserve the right to make adjustments to a panelist's points account.

Points may not be sold, transferred, pooled or assigned to or with any other person or account under any circumstances. Points have no monetary value and cannot be used for any purpose other than redeeming them.

We reserve the right to suspend, terminate, revalue or modify, without liability or the provision of advance notice to panel members, all or part of the points value structure and offers.


You may terminate your participation in the angusreidforum.com panel at any time by sending an email with the subject line "remove me" to support@angusreidforum.com or by clicking unsubscribe in email communications received.

We reserve the right, in our sole discretion, to terminate or suspend any panel member's access to all or part of the panel, including points earned. Termination could be the result of allowing your account to become inactive after 12 non-completed surveys (that is, you do not respond to any survey invitation out of 12 surveys) or due to breach of the Terms listed. In any case of termination, all points will be forfeited.


Any personal information we collect remains completely confidential and is strictly used for research purposes only. Some of the information we collect allows us to analyze results by subgroups. To ensure your total privacy, your answers are grouped together with other members who completed the same survey and the results are only viewed in aggregate, so we never trace responses back to any single panelist.

In the event that you redeem points for an online incentive, your email address will be shared with Virtual Incentives for the sole purpose of administering your reward. Please click here to review their Privacy Policy.

By joining the angusreidforum.com panel, you agree to allow communications to be sent by e-mail that are either invitations to surveys or emails about information which is relevant to the panel that you have joined.

For more information on our privacy policy, please click here.

Limits of Liability

Angus Reid Forum Inc. shall bear no responsibility whatsoever for injuries, losses, or damages of any kind that result from acceptance, possession and/or use of any item redeemed.


These Terms are subject to change without notice. Your continued use of angusreidforum.com after such changes is deemed to be your acceptance of such changes. By reading these conditions and submitting your registration, you agree to accept the Terms & Conditions laid out.

For any further questions regarding these Terms, please check our FAQ's.